I created a scalable illustration + social media system for Ludzie i Medycyna, a foundation connecting healthcare and UX research. The goal was to make sensitive topics feel human and approachable without slipping into cold medical visuals or chaotic one-off posts. I built a minimal illustration language and a repeatable template system that stays consistent across posts, highlights, covers, and offline use.

My main goal: Make medical + UX topics feel human

No sterile stock photos, no institutional vibe. The goal was warmth, clarity, and emotional safety without losing seriousness.